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Brilliant Face Brightener™ Illuminating Primer

$48

Our high-performance primer creates an instantly luminous canvas with light-reflecting smart pigments while advanced natural ingredients brighten skin + reduce dullness over time. Need more assistance? Let's Chat!

What Makes It Different
  • Bioactive Defense Complex™ technology and light-reflecting smart pigments work together to moisturize skin, giving your skin a healthy, dewy glow-from-within look.

  • 100% agreed this face primer reduced makeup creasing 16 hours after application.*

  • Dermatologist tested, allergy tested and approved! Our non-irritating formula is tested and proven to be safe to use 360º around the entire eye area.

How to Use

After skincare, gently smooth a pea-sized amount evenly over your face and neck. Wear alone or under makeup.

Ingredients
  • Advanced plant extracts from licorice root, edelweiss flower and African whitewood smooth skin, balance excess oil production and diminish the look of dullness and pores for a perfect makeup finish. More Key Ingredients Below

  • 100% vegan + cruelty-free! Our high-performance ingredients are always formulated without parabens, phthalates, sulfates and synthetic fragrance.

  • Full Ingredients List

Karissa's Pro Tips
  • Glow From The Inside Out

    • Gently pat in a small amount of primer over makeup to diffuse shine with an illuminating effect.

  • Naturally Flawless No-Makeup Days

    • On no makeup days, smooth a pea-sized amount over your face to reduce shine + blur imperfections.

  • Good Complexion Starts With Good Skin

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For every product purchased, we donate to help communities thrive.

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Complexion To The Max

Get the best performance out of your makeup products following this routine for all day wear.

  • CA Primer Grid Image

    Prime

    Hydrate, blur, and prep your skin for whatever the day has in store. Choose from our 2 Face Primers for maximum skin prep. 

    Shop Primers
  • CC Cream Grid Image - Face Category PDPs

    Perfect

    Our multitasking CC Cream provides skin-perfecting coverage, SPF protection, and long-lasting hydration all-in-one. Choose from 28 shades. 

    Find Your Match
  • Setting Powder Grid Image - Face Category PDPs

    Set

    Apply after makeup to soften the look of pores while reducing shine. Choose from our 2 Setting Powders for an airbrushed effect.

    Shop Setting Powders
  • Setting Spray Grid Image - Face Category PDPs

    Lock

    Finish with our Set + Refresh Spray to lock makeup in place for 16-hour extended wear and perfect the look of makeup with a natural, skin-like finish. 

    Shop Set + Refresh Spray

Details

  • What Else You Need To Know

    This high-performance primer provides dull and dry skin with a dewy and radiant finish in moments to highlight your best features. Formulated with light-reflecting smart pigments, this primer effortlessly gives skin a luminous finish while ingredients like licorice root extract brighten skin and reduce dullness over time. This formula is packed with antioxidant-rich extracts that deliver long-lasting hydration and brightens the look of discoloration so your skin is glow ready for makeup wear.

    • Paraben-Free
    • Sulfate-Free
    • Formulated without Phthalates
    • Vegan
    • Cruelty-Free
    • No Synthetic Fragrance

  • 1 fl oz / 30 mL

  • Made in the USA of global ingredients

brilliant face brightener illuminating primer ingredients

Ingredients

  • Licorice Root Extract

    Brightens dullness and diminishes the appearance of skin discoloration for renewed, radiant skin.

  • Edelweiss Flower Extract

    Provides skin-firming hydration and antioxidant protection against environmental aggressors.

  • Apple Fruit Extract

    Helps neutralize damaging free radicals with its high concentration of polyphenols and known antioxidant properties.

  • MCT Oil (Caprylic Triglyceride)

    Rapidly absorbs into the skin to nourish and moisturize with skin-smoothing fatty acids known to prevent clogged pores.

  • African Whitewood Extract

    Regulates excess sebum production, shrinks the look of pores and tightens skin.

  • Juniper Berry Oil

    Naturally tones your complexion and helps control oil all day long, making it ideal for blemish-prone skin.

Frequently Asked Questions

    • What's the difference between both primers?

      Our Brilliant Face Brightener Illuminating Primer rapidly brightens skin with light-reflecting smart pigments, reducing dullness, and the look of dark spots and discoloration over time. Our Filtered Effects Blurring Primer creates a velvety smooth finish that transforms the overall appearance of skin texture and smoothes the look of fine lines and wrinkles immediately upon application and over time. 

      We recommend using our Filtered Effects Blurring Primer if you desire a skin-perfecting, smoothing, velvet matte finish. If you desire a radiant, lit-from-within, glowy finish, we recommend our Brilliant Face Brightener Illuminating Primer. Both will prolong the life of your makeup look for up to 16 hours and can be used at the same time.

    • Is this primer matte or dewy?

      This primer creates a healthy and dewy glow while enhancing and prolonging makeup wear.  It is an ultra-hydrating primer that provides your skin with nourishing moisture all day long with a radiant, non-greasy finish. Based on a clinical study of 33 women using this face primer, 94% agreed that their skin felt hydrated after 16 hours of wear. Immediately after application, you’ll notice a beautiful radiant finish that is non-greasy.

    • Will this feel sticky or tacky on the skin?

      It will not feel tacky to the touch. This primer has a serum-like liquid texture that rapidly absorbs, leaving your skin feeling hydrated, radiant, and healthy. 

    • Can I use both of your primers together?

      If you’re using both products together, we recommend applying our Filtered Effects Primer to your T-zone or anywhere you have texture to smooth and mattify. You can apply Brilliant Face Brightener Primer to the high points of your face, like your cheekbones and the bridge of your nose for a natural-looking dewy glow wherever you want to add radiance. 

      We love both primers for different applications and finishes: Brilliant Face Brightener Illuminating Primer creates a dewy, lit-from-within, radiant finish and Filtered Effects Blurring Primer creates a skin-perfecting, pore-filling, velvet matte finish. 

Our Commitment

  • Vegan and Cruelty-Free

  • Leaping Bunny Certified

Bigger than Beauty®
giving mission

For every product purchased, we donate to help communities thrive.

  • Cancer

  • Domestic Abuse

  • Homelessness + Poverty

  • Veterans

  • Racial + Social Justice

  • Under-Resourced Youth

  • Education

  • LGBTQ+

Our Causes

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