Bigger Than Beauty™ Annual Impact Report

Bigger Than Beauty™ Annual Impact Report

With support from YOU, in 2020 we gave back to over 200 nonprofit Giving Partners that support women and their communities. We’re filled with gratitude for the work that we’ve been able to accomplish together during a year that was extremely challenging. To us, being kind and being of service to others is what it means to be Bigger Than Beauty™. We’re so thankful to have you as part of our Thrive Causemetics Family. 

Here are some of the causes + communities you helped us give back to in 2020: 

First responders 
Women experiencing homelessness
Women fighting cancer
Families facing food insecurity
Racial justice advocacy
Grocery + restaurant workers
Women surviving domestic abuse
Underserved marginalized youth
Healthcare professionals
LGBTQ+ advocacy organizations
Women veterans 


Together, we were able to: 

  • Donate products and funds to 200+ nonprofit Giving Partners across the country dedicated to helping women and their communities thrive. 
  • Launch the Thrive Causemetics $1 Million COVID-19 Response Fund to support those impacted by COVID-19. 
  • Raise essential funds for our Giving Partners, Meals on Wheels and Feeding America, to provide 1 million meals to people facing food insecurity.
  • Donate over $100k to our Giving Partner, Baby 2 Baby, who is helping families facing poverty receive basic necessities like diapers, clothing, cribs and more.
  • Provide over $650k in Thrive Causemetics products to Frontline Workers working in grocery stores, restaurants, hospitals, clinics and nursing facilities across the country. 
  • Dedicate 100% of profits from our Moisture-Enriched Hand Sanitizer to our Giving Partner, Black Women’s Health Imperative, who is improving health for Black women + girls.
  • Pledge an additional $5 million in products + funds to our Giving Partners who are combatting root-causes and symptoms of systemic racism.

We are so excited to see the impact we can make with you, our Thrive Causemetics Family, in 2021. Together, we're Bigger Than Beauty™

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Bigger Than Beauty™ Spotlight: Black Women’s Health Imperative

vegan hand sanitizer

We created our Moisture-Enriched Hand Sanitizer (USA only) to help you nourish your hands and your community.

In June, we committed $5 million to our Bigger Than Beauty™ Giving Partners who work to combat root causes of systemic racism. 100% of profits of our Moisture-Enriched Hand Sanitizer will be donated to Black Women’s Health Imperative, the first nonprofit organization created by Black women to help protect and advance the health and wellness of Black women and girls.

Because of long-standing systemic racism resulting in inequitable access to healthcare, Black women and their families are facing the most pressing health disparities that continue to increase due to the onset of COVID-19.

According to Black Women’s Health Imperative, achieving health equity for Black women and girls would mean:


  • There would be 2,400 fewer deaths due to breast cancer each year.
  • Infant mortality rates would drop by 35%.
  • The average life expectancy would rise from 78 to 82 years.
  • High school graduates would increase by 50% and college graduates would increase by 25%.
  • The poverty rate for Black women and their families would be cut in half.
  • The net impact to the U.S. economy would be $250-300 billion.

  • With your purchase of Moisture-Enriched Hand Sanitizer, Thrive Causemetics will donate 100% of profits to BWHI to support them in sustaintaining their mission to advocate, educate, mobilize and promote evidence-based strategies that address health inequities and gender and racial justice.

    Thanks to you, we’re Bigger Than Beauty™!

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