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The latest arrivals of our best-selling eyeshadow stick make for vibrant, long-lasting looks - without the shimmer.
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Save 10% off your favorite makeup + skincare products when you customize your very own value set.
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Best-Sellers

vegan waterproof brilliant eye brightener

Brilliant Eye Brightener™

Available in 13 shades!
$32.00
Liquid Lash Extensions™ Mascara

Liquid Lash Extensions™ Mascara

Available in 3 shades!
$32.00
Infinity Waterproof Eyeshadow Stick™

Infinity Waterproof Eyeshadow Stick™

Available in 8 shades!
$34.00
waterproof eyeliner pencil

Infinity Waterproof Eyeliner™

Available in 7 shades!
$30.00
Vegan waterproof color stick

Triple Threat Color Stick™

Available in 7 shades!
$48.00

MOST-LOVED
BRILLIANT EYE BRIGHTENER™ MOST-LOVED
Brilliant Eye Brightener™ MOST-LOVED
BRILLIANT EYE BRIGHTENER™

Meet your ‘I got 9 hours of sleep last night’ secret!
Meet your ‘I got 9 hours of
sleep last night’ secret!

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Our mission to be Bigger Than Beauty™ is a pillar behind all we do. Take a look at our 2021 Giving report to learn more about how YOU fuel our mission and how, together, we help communities thrive.
SEE THE REPORT

For every product you purchase, we donate to help a woman thrive.

  • Fighting Cancer
  • Surviving
    Domestic Abuse
  • Emerging from
    homelessness
  • Adjusting to Life
    Outside the Uniform
Our Causes

Conscious Beauty

our clinically proven ingredients are always

  • Cruelty-Free
  • Vegan
  • Sulfate-Free
  • Paraben-Free
  • Fragrance-Free
  • Gluten-Free
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